
For smaller companies interested in innovating with AI but not wanting to take the capital-intensive route of developing their own AI models, Blueshift IP co-founder Robert Plotkin suggests compiling what are known as “spellbooks” – collections of reusable, specialized AI prompts designed for specific tasks. This approach allows for incremental and cost-effective automation that can create efficiencies and drive business success.
In his article “Casting an AI ‘Spellbook’: The Powerful, Low-Cost, Continuous Improvement AI Strategy for Small, Fast-Moving Companies”, Robert explains how small- and mid-size companies can leverage spellbooks for a competitive advantage. He then goes on to discuss how these spellbooks can be shielded from competitors by strategically maintaining them as trade secrets.